The “David Bowie Is” Exhibition Is Coming to Your Smartphone in VR This Fall
Rediscover Bowie’s life and music through your smartphone or VR headset.
Missed the chance to see the David Bowie is museum retrospective? After a six-year run spanning 12 cities and capturing the hearts of over 2 million visitors, the record-breaking exhibition wrapped up earlier this year. If you were unable to pay tribute to the late, great musician, Sony Music is teaming up with Planeta, the David Bowie Archive, and the Victoria and Albert Museum to release a virtual version of the exhibition this fall. Initially available for mobile devices, David Bowie is will be rolled out across all major AR/VR devices. This unique digital experience will give fans a chance to see aspects of Bowie’s extraordinary life in meticulous detail.
The David Bowie is virtual experience will capture Bowie’s shifting styles and creative processes across his five-decade career. According to the official press release, the upcoming virtual experience will give fans a fundamentally new way to experience Bowie’s life and work. If you’ve ever wondered what you’d look like as Bowie, this may be your chance. Spectators will be able to get up close and personal with 3D scans of Bowie’s costumes and possibly be able to try them on virtually. Bowie’s treasured costumes and artifacts will be presented through an astonishing series of virtual sequences.
As a musical icon and cultural innovator, Bowie constantly strove to push music’s boundaries and reinvent his image. In keeping with Bowie’s love of pushing technological boundaries, The new virtual venture aims to offer fans a way to interact with Bowie’s music and visually rich stage presence. Spectators will be able to engage with items from the David Bowie is exhibition in a more intimate way.
Like the museum show, the AR/VR show will be available in nine languages and is expected to be released this fall. The Victoria and Albert Museum and the Brooklyn Museum will receive a share of the profits from The David Bowie Archive. To stay connected with this unprecedented project, visit davidbowieisreal.com for further details.